They're getting 2.2 m hits a month and making 400k rev?? The next three stores down are doing three times that selling similar consumer products.
Okay maybe they have an unusually high number of visits to their store before someone purchases or that pipeline isn't very well worked. 50% bounce rate and people only spending two minutes on the site. The other sites have a 40% bounce rate and I wonder if that accounts for the difference.
My guess is that many people put off buying their sports equipment but they don't put off looking at it?
You just put your stuff in a big box (at once), no scanning, you just toss it in and all is already counted and ready to be paid for. You pay and leave. Perfection :)
"I estimate revenue with [traffic * global ecom conversion rate * price of best selling product]."
Wow. And you know, because this is now 'published data', you'll see the figures crop up in news articles and blog posts. DID YOU KNOW THAT FASHIONOVA MADE MORE THAN $25m REVENUE IN 2020????
It's a publicly listed Australian company and was founded in 1974.
