You can pay them money to attend classes they hold (which you can find example Youtube videos of--basically 50min TED talks), and at the end of it you get a certificate. It was modeled after the International Space University, which in France, and shares a co-founder.
I may be swayed that this is more of a "summer workshop" and not as academically rigorous as I'd like, but otherwise I'm not sure why you claim it doesn't deserve the title "University."