Everything's propaganda. Even "objective" facts presented with the omission of other "objective" facts is propaganda. Look at something you think isn't propaganda. That's propaganda for your particular brand of sensibility about what is or isn't propaganda.
Propaganda is inescapable, like politics. It's all about whose you like the most at the present moment or which kind you're epistemically indoctrinated into. :3 (For me, I like scientific empiricism, but that position, too, is just a philosophical/political/propagandist leaning, frontloaded with all the assumptions and priors that go along with it. And I also think it's the best one, and I think it's dumb to disagree.)