I managed to exit without too much difficulty, but even with covering my face with my shirt, I was still coughing and black gunk coming out my nose for the rest of the day. Others needed oxygen support even after being in the smoke for minutes at most.
If you’re ever in a house or building when an alarm goes off, don’t think you have time to ponder the situation... just move outside to safety immediately.
Edit: Found some photos from that day.
http://archive.boston.com/news/local/massachusetts/gallery/1...