It feels like so much of what you described is lost today ie., skill and decorum in displaying words meaningfully. If I may ask, what are some personal design principles that you look for when critiquing a publication (be it print or on the Web)?
For the record I am not employed by any company or agency, I am only an individual who is trying to get a better understanding of what I should be looking for as a consumer and creator myself. To boot, I appreciate your insight and the thought processes behind it. Thank you!