Do you really think they are committing fraudulent inducement when they explicitly say that they aren't when selling the service?

> There's plenty of value prop in pushing different ads to me if you know that I'm on vacation based on location metadata

Marginally, probably not much when they already know that from your cellphone location data, your browser location data, the credit card data that they buy, etc.

> or knowing that I buy new shoes and take pics of them every 2 months in order to push me shoe ads at that cadence.

Again, something they probably get a lot clearer a picture of from buying credit card transaction data than photos.