This. I have been saying exactly the same thing since the start of iPhone Vs Android. ( Remember there used to be a War between the two? )
Apple is trying to create its ideal computer, which is actually an Appliance. iPhone was that, with added custom and App ability on top.
Google ( And Microsoft ) was trying to shrink the PC into Phone form factor.
Arguably the two meet somewhere in the middle. But they differs in fundamental principles and values. To be point I believe if there were no profits and vested interest in App Store, Apple will be happy to shut it down and only offers default apps.
I also agree the payment terms and how the handle developers were extremely poor. Did I mention Discovery and Search on App Store sucks?