If "a half billion apps will be created", isn't the conclusion that we need fewer software builders? A half billion apps sound way more than needed....
It's far more accurate to say, we need fewer software builders.
This is normal, there will be more and new software products.
'Half a billion' figuratively speaking is not much, if you account for all internal apps in enterprise (ex approval flow for weekly cafeteria menu). If there are millions of small and medium enterprise then there would be millions of cafeteria menu app.
I'd count that into the apps (and workflows) we don't need.
I also could use a half billion units sold.
Maybe I do not understand Airtable, but given its limitations I'm 100% not sure why it exists in a world that includes Google Sheets.
At the company I work for we use it to encode the scripts (as in screenwriting) of interactive fiction, which allows us to have a nice schema to define information about characters, dialogues and other game elements.
I also use it as the backing database for my personal website, sort of as a CMS. I'm also making an e-commerce site for my dad that will use it to store product, client and order information.
Wintergatan (of Marble Machine fame) has a team of people collaborating on making a digital CAD version of their physical machine, and they use Airtable for task management and as a structured wiki.
I do wish that Airtable supported some other things, but it does fill a good niche where you need a more organized and connected spreadsheet with a convenient way of visualizing data beyond charting.
Google Sheets works fine, but there is no alternative for Airtable's record links, which is how one expresses relations between tables. You can get data from other tables, yes, but more often than not range syntax breaks, or someone puts the wrong data type somewhere and it's tricky to debug. For me, the main selling point of Airtable is record links and typed columns.
I don't think Airtable will be replacing general purpose spreadsheets anytime soon, nor can it handle very math-y sheets well either.
I'm not sayin Airtable is a silver bullet though.
I just could not make it work with AirTable. I was seriously starting to doubt my IT abilities!
But just to provide a counter-point (your comment is a bit catty): If it does, then people should put this on their resume, and that's perfectly legitimate.
Large vendors like SalesForce, ServiceNow and even smaller players like Mendix, OutSystems, etc. do create new job markets.
Go look up salaries for SalesForce Developer or ServiceNow Consultant. These are roles that one can learn without a full-stack background, but often command extremely high salaries because for better or worse, it's still a niche skillset, and someone has to manage those apps that someone built.
Developers have to start somewhere, and most aren't going into their first job interviews having previously written full-stack apps that weren't Twitter clones or thrown together for a hackathon.
This "article" is just an ad for Airtable which looks like a reasonably competent low-code system. Commercial low-code systems (e.g. ServiceNow as a more entrenched established comparison) exist so as to lock you into a platform for which you'll pay exorbitant per-user pricing that really starts to hurt as you scale up.
Maybe there's value to be realized by letting individual teams have influence over their business processes while still using a centrally organized system; but there are many significant costs to locking into something like this, and when you hit its limits you're still going to need coders and custom middleware, all of which will again be a sunk cost into a proprietary system you can never have real control over.
This is absolutely one of the core reasons cited by large orgs that purchase these solutions. And it's part of the sales motion from these vendors.
When Bob in Finance needs to simplify one of his monthly close processes, he's not likely to get any traction asking for a new greenfield internal business app. But if his company has an investment in of of these platforms (like ServiceNow, SalesForce, Mendix, etc), it's possible that his team can take it upon themselves to solve their problem without having to get "real" dev teams involved.
This brings issues along with it for sure: governance, quality, and as you mention: lock-in. But quite a few of these departmental apps become quite useful/popular, and enable teams to innovate on their own.
I do worry about the future (~5-10 years down the road) when the proliferation of these apps becomes a problem of its own, at which point I fully expect to see a slew of new startups claiming to solve this problem.
The better vendors in this space are already baking "governance, scalability, CICD..." into their products for this reason.
But if you don't have the time or programming skills to create something from scratch, Airtable is a very compelling alternative to "I'll just throw it in a spreadsheet."
Orgs don't buy these solutions because they believe the end result is somehow better than a pro dev team and a proper software project. They buy these solutions because they can't afford to put their pro devs on some use cases, or just simply don't have that kind of staffing on hand.
As an organization grows, the more "spreadsheet apps" there are, the messier things get. It's harder for teams to collaborate with each other. It's harder to replicate success across teams. Pretty soon, everything is SharePoint+Spreadsheet hell.
Even if these low code platforms only provide one thing: a central data store - they've helped immensely. But interestingly (and again, I'm a bit biased due to my role/employer), people can actually make some pretty useful/functional apps.
Often these are apps that would have never been turned into an app otherwise. But the underlying business process benefits greatly.
I've also seen (a small percentage) of these simple apps become full-blown apps managed by dedicated dev teams over time. The problem was validated, and the value realized was so great, that the problem finally got the time of day and a "proper" solution was implemented.
These things can't/won't replace "real" developers any time soon. But they do provide a path to a very under-served segment of knowledge workers.
Personally, I think Microsoft could KILL if they made Excel more robust. I'm not talking MS Access here - I'm talking about a modern, cloud-native app dev platform that is centered on Excel. They already enjoy ubiquity, and they could change the game.
There's a reason that the onboarding experience for most low-code platforms is "Choose a spreadsheet to get started".
I built a CMS for my wife's business and she's used it to manage all her clients accounts for the last 3 years.
Took me all of an afternoon to figure out. It's been pretty solid, and incredibly low maintenance for me.