The only way of having some moral (rather than commercial) principles guiding the choice, is to regulate it at government level.
I can quit Facebook.
Quitting a country is not practical.
Facebook’s policy is decided by its CEO and few others. Citizens/users have no saying.
There’s a big danger in shifting most of the public discourse to private platforms. We already have many example, YouTube banning anti-Erdogan keywords is just the first popping to my mind.
When people support the censorship, it's called preventing fake news, combating misinformation, deplatforming hate, or whatever.
It's started to bum me out that everyone wants to eliminate others from voicing opinions they disagree with, even if they'll never hear or come in contact with it!
Anecdotally, public opinion of Rama X is lower than Rama IX. The latter was, objectively speaking, very prolific in the arts and sciences. The former, well, for one, spends excessive time abroad and has gotten into a number of controversies. It's definitely got more people questioning the lese majeste laws.
That said, I think it should be permitted to criticize everything without repercussions.
https://www.facebook.com/RoyalistMarketplace/
Page still exists it looks like, just enforcing the local laws. It's another one of those damned if you do damned if you don't cases.
https://napoleoncat.com/stats/facebook-users-in-thailand/201...
Don't expect many of them to comment here about this subject. Or anywhere. The risk is too great.