Judging from market share, does anyone who's not a power user even run Firefox these days? I know I stopped religiously installing it on non-nerd relatives' computers and stopped evangelizing it to my friends years ago, when it stopped being a clear usability and safety win. They're certainly not installing it themselves.
[EDIT] basically I have no reason to bother a friend or relative to install Firefox if they're gonna open it and go "well, that's... fine". Non-nerds could immediately tell Phoenix/Firebird/early-FF were better than IE. For real. These days, to convince my uncle to install FF instead of Edge, what's the sell? What about FF makes it seem to them like I didn't just make them do this for no reason? Unless you also install some extensions, the only difference is that they advertise different add-on services at you. If FF doesn't make bold choices that improve the default browsing experience, I have no reason whatsoever to recommend them to non-nerds, or to install FF when I set up a computer for someone, or whatever.
