Makes sense. How do you go about determining if one whiskey is similar to another? Are you going off of experience or attempting to crowd source the data?
There are a couple of reasons I would use something like your service.
1. I want a cheaper alternative to something I really like. For example, I really enjoy Eagle Rare, but it would be nice to have something at a lower price point for making cocktails.
2. I want a more readily available alternative to something I really like. Going back to the Eagle Rare example, occasionally it is difficult to find. In this case, I would be willing to pay a little more to have something else that is similar.