I definitely subscribe to some people who could be labelled that way, because I subscribe to interesting content. Most of my favorite YouTubers don't show their face at all, and a few show neither their face nor their voice. But, I am sure you can also find people who discriminate anyway, otherwise we wouldn't need to have conversations about discrimination.
But, there is a very different ethical and practical divide between a company implementing systematic discrimination and discrimination by individual users. This divide is large enough that most western nations have decided to draw their legislative lines there.