Paradoxically, the way to help create solutions to the climate crisis is... the same way we got into this mess - by following the money.
Most people realize that we all need to create impactful solutions to the urgent environmental situation. An obvious reason why this isn’t the case already is because environmental and economic incentives don’t point the same way.
In order to actually get wide-scale change happening quickly, we have to make use of the main driving factor in our society - capitalism. Broad appeals to people’s emotions unfortunately aren’t getting us where we need to be fast enough. Let’s instead use people’s self-interest to solve issues.
Author here. Let me know your thoughts on the post or the approach I'm advocating. Would love to hear contrasting opinions!
