As a consultant, LinkedIn is also helpful if you are trying to turn a niche consulting area into a resellable software product (the dream of every hourly consultant). You can find and reach the end users of whatever weird niche you want to sell into and have them try out a prototype, etc.
Most of the world's employees aren't software devs who get
annoyed by regular cold calls from recruiters. So often non-software people are happy to talk to someone who speaks their language and values their advice. It can even lead to new relationships and your initial product sales.