Turn the beta into 1.0 and start charging. It will validate that a market exists. Or that one doesn't exist. Get that answer now and find people who are willing to pay. Don't build a product for people who will never pay.
The way I validated the idea (at least, that was my train of thought) - was by publishing videos created with my app on twitter.
While a lot of people liked the videos (market validation), I've had to work a lot on making the app user friendly. And making it fast - that was an insane amount of time.
I can finally say that I've more or less achieved both - and I'm waiting to see what people trying it will think (I do have a feedback form)
As I understand it the plan is selling a tool for making videos not selling videos. Many tools produce likable videos that might be tweeted. Which tool made a likable video does not matter to the viewer.
Good luck.
> Which tool made a likable video does not matter to the viewer.
Agreed, what I want to provide is a way for people to build those likeable videos, very fast and easy.
From the article:
> Surprisingly, launching a mediocre product as soon as possible, and then talking to customers and iterating, is much better than waiting to build the “perfect” product.
Agreed. I've been gathering feedback for a while - that's basically why I worked on speed improvements / and better UI. Unfortunately that meant a looot of time. Basically, I had to change the underlying rendering technology which took me roughly 5 months. Revamping the UI - another 3 months. Needless to say, a LOT more than I expected.
> Do things that don't scale
I have a few emails for some small businesses that I'd like to offer this to try. The idea is for them to create really cool videos - really fast - for their social media.
I'm also thinking instagram / tiktok - this basically means vertical video - which is kinda' next on my todo list.
> growth is not always the right choice. If you have not yet made something your customers want ... it makes little sense to grow
This is what I need to figure out - if people want my product. And I'd like to focus on small businesses that want to improve their social media presence.
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I used to read asmartbear.com, but then I ended up having no free time whatsoever. That is probably my biggest problem - working too much, and focusing too little on the business part.
