In some conversations bad actors can gain more power in a debate using misleading information than a good actor can by using the truth.
Most conversations, such as this one about free speech, are so complex that it's tough for a 'good actor' to offer solutions. They may discuss the pros / cons of each side, talk about where further research is needed, talk about experts that are more informed, etc. They can still offer solutions but they shouldn't be pretending an unconfident solution is complete if they really are a good actor.
Bad actors, on the other hand, can simplify the complexities. They can provide confident solutions to complex problems and do so without worrying about the information they don't know or about misleading others.
Fortunately bad actors are often weeded out in discussions, but in conversations that abuse humans fear we become more demanding of answers. Explaining to fearful people "it's complex" isn't satisfying so we become more susceptible to lies / misinformation spread by bad actors. Conversations abusing this fear / anger is where there is an argument about whether misinformation should be limited.