It takes the “iPhone most people should buy” from $750 to $399.
It completely demolishes the Pixel 3A and makes that phone just about impossible to recommend. A load of Android OEMs selling at this price point should be terrified.
And much more than the original iPhone SE, expect this phone or a $399 phone to finally stick around for Apple. The iPhone SE seemed like an experiment or a way to squeeze out more use out of some remaining machinery. But, I don’t know, this feels different. Apple is selling a price point and they’re going to keep that permanently. Look how much fanfare is on the home page of their site. This thing might even be updated every year.
And honestly, the iPhone SE is too small for most people and had more downsides than this.