Not only that, but on new installs and after some updates Firefox nags you to sign up whenever it can, for instance when you log into a website - right after you save the password it will show some animated crap in the address bar to nag you to "Sign in to sync..."
I just opened Firefox (on Linux no less) to confirm every single one of these things.
Chrome (my default browser) actually nags me less and in less annoying ways.