While Pearson have the advantage of some connections at universities and in the education sector, they also have the disadvantage of being a large and slow organization. Hiring 25 people won’t get you a better product than that lone wolf has, unless you (the one hiring the 25 people) have the vision and understanding of what those 25 people are going to build.
And from what I’ve seen of Pearson, I highly doubt they have a clue. Their existing business survives due to market inertia, but they’re very far from delivering quality products.