Same thing. It's just that neither ARM nor any of its architecture licensees have yet designed a server CPU which, for lack of a better term, is
cloud worthy or this opportunity wouldn't exist. They're certainly phone worthy and car worthy. But if you look at the big XEON chip specs, that's what NUVIA has to match and then Intel+AMD will also keep moving the line markers along.
NUVIA can't do everything and be everything because they're a startup. They have to make choices. I'm incapable of thinking they'd choose anything but ARMv8. Transmeta learned that x86 is really hard and then you get to compete with Intel. RISC-V is incomplete and I haven't heard much from Esperanto of late.
So I think they're going to build a cloud worthy ARMv8 chip. There's a lot of historical ballast to be shed in just getting rid of x86. Indeed, I think that is both their market opportunity and their market risk.
I don't think the world revolves around Spectre, Meltdown and MDS but designing a microarchitecture that makes them impossible would be gain a lot of market good will.
But at the end of the day, they have outperform Intel.