Keep more of what cut? AFAICT, YouTube creators make money from two primary sources: YouTube ads and Patreon. The latter is independent of YouTube (i.e. YouTube doesn't get a cut). The former seems very closely tied to YouTube. How would an independent creator even go about sourcing ads to show on their independent site? Do they want to put in the effort? Would they really have enough leverage to get paid substantially more than their cut of YouTube's ads?