Unilaterally is not an accurate description. Your link has exactly one relevant sentence:
>Roughly two-thirds of consumers contesting credit card fraud, fees or costly loans received no monetary awards in arbitration, according to The Times’s data.
Note that
1. This excludes non monetary awards
2. The categories are cherry picked and they give us no data on arbitrations overall
And even under those conditions they show a third of consumers win something, which is hardly a unilateral loss. And of course it's impossible to know how many of those cases were frivolous, and they didn't bother to compare to small claims court and see how consumers fare there.
Anyway it's not relevant to this case, because he's not suing for one of those categories, plus he presumably has a lawyer (lots of arbitrations are done without lawyers and I'd bet that they have lower success rates).