If you're correct and the pitch is simply that the category "processed" means "high calories relative to satiety", then the pitch is tautologically true and maybe not so useful. LOL. Thanks for confirming I'm not crazy in missing a more robust definition.
It's like all they did was look for the easiest, laziest route to a payday they could have possibly found. I have to give them props for figuring out the perfect way to state the obvious.
