You're right, but in their raw, raw format it wouldn't work. The only piece of that that's an issue is the butter. I doubt you could eat enough salt or popcorn to get fat off either. It's the processed animal milk that's the real winner. Now this doesn't meet the "ultraprocessed" spec at all, but the processed bit is the one that's the actually an issue, especially when combined with the salt. I doubt cow's milk and popcorn would have that effect.