Yes and no. We won the award based around the same concept, but a totally different product. We spent our first year and 100K of bootstrapped cash on R&D for a hardware dongle that exchanged cards through RFID. End of 2009 we dropped this and focused on our mobile apps and Cardcloud, and just launched E as you see it today.
Can you talk at all about what happened with the dongle? I've been following mynameisE for a while and was excited at the prospect and would love to hear a post-mortem regarding the product.
That's great to hear. I'm planning to write an extensive blogpost on our story there: was quite a train ride. Will post it to HN and my Twitter as soon as it's done!