You seem to be under the impression that Google is the only company that could have achieved this. Fastmail is proof that this is simply not true. Google was the leader, and used slimy tactics to kill competition wherever it could. That's not innovation, that's monopoly.
Here's the corollary to your statement:
"Remember how great the internet was when there were lots of choices for services? Remember when web sites competed to produce the best content in order to attract readers, instead of gaming Google's SEO? Remember when sites didn't have to make separate AMP versions of their content? Remember when you could surf the web and not be tracked from site to site to TV to store? Remember when your credit card purchases were between you and your bank, and not handed over to a Mountainview advertising company? Remember when you bought into an internet service and it would keep running until it went out of business, instead of just being randomly terminated for no reason?" I could go on.