The Web. It comes from the Web.
Web development has this bullshit school of UI/UX design that prioritizes branding, dark patterns, and treating users like toddlers, at the expense of making the software functional and usable. Since we all get industry news from the Web, the Web patterns are the most well-known, and they pollute desktop software development too (doubly so when desktop software is nowadays built as webpages bundled to a browser runtime).
It's not that the Web school of UX is completely wrong; the problem is that it mixes ergonomics with a whole range of tricks designed to make the software more popular and more sellable in spite of the utility reduction they cause, and then sells the whole bundle as "scientifically validated" and "data driven".