Have we forgotten all the bland brown cover shooters that weren't successful, or the pile of WWII shooters before that? Somehow the industry and many of the customers continually forget that chasing the latest trend typically doesn't pan out. If I want to play BR, then PUBG & Fortnite already exist.
The thing is, I know I'm not the only person who doesn't like BR, and there's certainly money to be made without a BR mode. Just look at Rockstar, they're doing absolutely fine financially.