I had some trouble importing directly into Unity 2019, this is what I did for anyone else wondering:
- Export as OBJ in MagicaPixel
- Import Obj & Png into Unity via drag-n-drop
- In the prefab that is generated, on the model tab change the imported model's scale factor to 0.1 and hit apply.
- In the prefab that is generated, on the material tab click extract materials and save in same folder.
- Drag the Png texture you imported into the Albedo of the extracted texture.
You now have the textured MagicaVoxel model in Unity for whatever you want to do with it. Yay.