Uhmm, it is self organizing as well as transparent. This is why the rule for changing governance rules (including itself) is simple and transparent. To keep relative stability, it has a built in buy in threshold.

There is a difference and fine line between freedom of choice and being overwhelmed by options, especially irrelevant ones, even more so if all competitors are essentially fake and owned by the same company. Looking at Unilever and Nestle here for example.