You'd wish you could choose a design by how much you like it, but that's not how that works. You basically try one every single thing in the shop and then buy the 1 or 2 that fit, no matter the price (if you can).

Prices also spike like crazy if you have a non-traditional cup size.

I'm a 44C. Most stores don't carry that. On extremely rare occasion, if I check every single bra that's at my local Walmart, I might find one, and that's only after checking every week for a month.

The last time a bra broke, I decided enough was enough, ditched mainstream stores, and went to Torrid. I was able to buy a few bras in my size, and they've lasted longer than the crap I used to buy from Walmart, but they weren't cheap. I don't remember exactly how much they cost, but it was painful. You pay for rarity.