All great advice. And some of the meal kits are as guilty of complicating as anyone. My one order with Blue Apron included the most complicated and time consuming burger recipe I’ve ever made in my life and it wasn’t even all that great. I suspect they feel incented to have recipes that intimidate people from tackling on their own.
I feel that they also do this to satisfy their "no repeated menu items in one year" obligation, while still recognizing the fact that their customers like simple traditional foods like burgers.