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0 pointssonnyblarney7y ago0 comments

" Why is the market so disfunctional that a single company has effectively swallowed all competition?"

In most places there just isn't any competition really. It's a brand war.

Coke taught the locals to love Coke. And so they do.

It's more of a mind share / branding monopoly - although there are some issues with distribution as well.

0 comments

It's not a brand war in a lot of places. Coke is notorious for getting favorable deals (e.g. water rights) from local governments that give them effective monopolies.

ucaetano7y ago

Every beverage company does the same (see Nestle).

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