As in the Alamo Drafthouse is more than welcome to have a women's night event for a particular movie, but if they refuse men at the door solely for their gender, that is illegal.
https://www.kxan.com/news/local/austin/alamo-drafthouse-admi...
Can you articulate a difference between "targeting" and "discriminating", other than one being legal and one being illegal?
If one had a list of proxies for every ethnicity and individually assigned all but one would it qualify as legal targeting or illegal discrimination?
Would this format derived from US ethnicity census be legal: [x] White [] Black or African American [x] American Indian or Alaska Native [x] Asian or Native Hawaiian or Other Pacific Islander
but a query of 'exclude "Black or African American"' be considered illegal even if they both map to an abbreviated form of hexadecimal B? Although it could be argued that by making the discriminators have to work harder to figure out how to exercise bigotry in advertising is a reasonable baseline.
The spirit of the law is clear but I wonder about the mechanics of it for avoiding all of the gross loopholes and technicalities and enforceability. Just advertising home listings in 'Farmer's Weekly' (for sake of example assuming it has an overwhelmingly white subscriber base) for selling an exurban house wouldn't prove discriminatory intent and short of memos giving racist directives to the marketing department being released.
I live in Austin and support the Drafthouse's lighthearted attempt to offer women an opportunity to enjoy themselves by themselves.
I am not a lawyer but it always struck me as unfair to a whole gender to treat them differently when they want to enter nightclubs. But of course this policy is also very ageist, biased against heavyset people etc. So do we ban that as well, since it's not something people can control?
The issue is that nobody is really going to be bothered to spend the money to haul those things into court.
If I'm willing to spend that much money, I can apply that same amount of money and wind up using it far more effectively than getting into a specific club or gym.
http://www.nydailynews.com/new-york/judge-rules-nightclub-en...
http://musicfeeds.com.au/news/dude-sues-melbourne-nightclub-...
Even a place which excludes men openly is allowed to operate, though this is borderlin. Lucille Roberts was a successful chain of female-only gyms advertising itself nationwide as just for women.
https://slate.com/human-interest/2018/04/women-only-social-c...
Lack of advertising is not the same as "refuse to sell".
Tech has changed so you can do the targeting. You are violating the spirit of the law. The point is if you make sure blacks, Mexicans, or women can't see your ad you are trying to exclude them.
> You are violating the spirit of the law.
No.
The spirit of the law is to prohibit public racial propaganda. The spirit of the law is NOT about hunting down private biases.
I have no idea what you’re talking about with the “propaganda”, but everything you need to know is right there in the announcement: “The Fair Housing Act prohibits discrimination in housing transactions including print and online advertisement on the basis of race, color, national origin, religion, sex, disability, or familial status. HUD's Secretary-initiated complaint follows the Department's investigation into Facebook's advertising platform which includes targeting tools that enable advertisers to filter prospective tenants or homebuyers based on these protected classes.”
So both the spirit and letter of the law forbid discrimination, and they are arguing that Facebook enables illegal discrimination on their platform.
However, what FB is doing is...that young couple reads the magazine and can't see the ad, but a senior citizen can.
IANAL...and for what it's worth there's a similar lawsuit for age discrimination for job hiring. Post ads only for certain age target.
Yes. Which is a good thing, because it saves time both to renters and landlords.
It also does not offend anyone, because there is no public age discrimination wording in the ad.
The most important part for our discussion here: there is no public promotion of age superiority in these ads. Therefore this Fair_Housing_Act does NOT apply.
When it comes to protected classes, it's not 'saving time' because a landlord acting legally is equally likely to rent to either group.