===
A day in the life of a BigAdCo surveillance apologist:
1. Claim it's obviously easy to disable the tracking behavior.
2. Claim the tracking behavior is absolutely necessary for feature X.
3. Claim that someone else would do the track tracking / is doing the tracking, so BigAdCo must do it to compete. [Notice how this conflicts with 4].
4. Claim that users could just use the competition. [Notice how this conflicts with 3].
5. ???
6. Profit!