No, this is not guaranteed going forwards, and yes, an outsider could achieve the same effect just putting their paycheck into Google stock. Someone who works at the company has inside information about whether that's a good idea, though; if you're an outsider, it really is a crapshoot whether the stock goes up or down, while if you're an insider, you have knowledge of what upcoming projects are happening, how much key metrics are growing, what morale is like, etc.
This is also why I say it could turn around very fast - if your employer is Google and much of your net worth is Google stock, then if Google falls on hard times you could be wiped out just as easily as your nest egg grew.