I like my free, RSS-shared MP3 files as much as the next listener, but these things aren't free to produce, just like PocketCasts isn't free to make. Podcasters sell ads, and advertisers rightly want something in return. If ads are easy to skip, they have no assurance that they're getting anything for their money, so the money dries up, and the podcast goes under. There is always going to be a game of back and forth between ads and avoiding them, and this is just the next move, if it even happens.