It's PR-ified, but as someone at a much larger company, I 100% understand and appreciate this product. Here's a few use cases:
- I'm working on something that integrates with another product we offer, X, which I don't work on. I notice something strange about X - perhaps the internal docs are inconsistent with the external docs, perhaps something about X is unclear, whatever. I need a way to figure out who I should talk to about fixing this. An internal directory helps me find this person, or at the very least find someone who will know who to talk to. Without it, I don't even know where to start.
- I'm ramping up on product X, which will be launched in two quarters. My job is to prepare feature Y for the launch, but I realize there are some implications about how we handle user data that may involve GDPR issues. An internal directory helps me figure out who on our legal team is responsible for GDPR compliance and can help me understand the precise obligations I have under GDPR.
- I'm building internal support tooling for product X, but realize that it might also be useful for products Y and Z, which we also offer. Although I might not be able to add features for Y and Z immediately, I'd like to make sure I know what use cases our support teams for Y and Z actually have. An internal directory helps me identify people I can get user feedback from and consequently build an all-around better tool.
In general at a certain size it becomes impossible to know or be introduced to everyone you need to work with to do your job properly. Internal directories solve this problem.