> It’s by bringing the actions of popular bad actors to light that we’ll raise awareness to the rest.
What usually happens is that the one "bad actor" gets turned into a "bad apple," convincingly repents, is renamed, or is dismantles, other companies have a quiet period during the media frenzy to avoid being the next focus, then continue with impunity.
If focusing on facebook brings legislative changes, then good. If focusing on facebook just punishes facebook, who cares?