A while ago there was large thread on Reddit asking anyone who had eaten at the Olive Garden in Times Square, why[1] they had chosen to eat there. There were people who thought it was one of the funniest questions that they'd ever read on /r/askreddit, and people who didn't understand why it was an interesting or funny question.
Byant Park Grill is a nearby restaurant that is not a tiny hole in the wall, and the dishes are not that exotic. For context, here are two dishes that are on today's menu at the different restaurants:
- Bryant Park Grill[2]
$28.50 - Grilled Soy Honey Glazed Atlantic Salmon
"stir fried broccoli, snow peas, carrots, roasted potatoes, soy ginger butter sauce"
- Olive Garden Times Square
$27.79 - Salmon Piccata[3]
"Grilled salmon topped with a lemon garlic butter sauce, sun-dried tomatoes and capers. Served with parmesan-crusted zucchini"
The prices are not extremely different, the wait times are similar if you show up at the door, and it would be naïve to think that Olive Garden hasn't put a lot of thought and research into exactly how they make their food. I wouldn't be surprised if the diners at Bryant Park Grill are even disappointed in their meals more often than the diners at Olive Garden, but I suppose they also think something is above average more often at Bryant Park Grill and occasionally excellent.
The same people at Bryant Park Grill might go to Olive Garden, but it is to bring a group of their summer interns for a celebration or maybe when dining out with elderly family members. When they travel with their own families, they avoid chain restaurants and look for either a generic diner, or a restaurant that has been recommended verbally by a local or someone working at the desk at a hotel.
How do people who consider something like the Bryant Park Grill a large restaurant with a safe, but not exceptional menu quickly find the equivalent somewhere like Palo Alto? I feel like asking a dozen people between 30 and 60 would find them all suggesting the same two or three restaurants, but review sites never seem to be able to do this. Instead, sites like Yelp seem to have a lot of reviewers who are talking about themselves as tastemakers, who pride themselves on discovering secret gems, and being offended by something weird at places that have favorable word-of-mouth reputations.
[1] https://www.reddit.com/r/AskReddit/comments/6nod61/redditors... [2] http://bryantparkgrillnyc.com/ [3] https://www.olivegarden.com/menu/salmon-piccata/prod4040028
It would be interesting to see what happened if it were limited to a subset of people who used OpenTable for minimum number of reservations per year or some other metric, and then was based on a Keynesian Beauty Contest[1], where a consensus is divined by reviewers earning prizes for correctly guessing which restaurants other reviewers like.
[1] https://books.google.com/books?id=CfS7BAAAQBAJ&pg=PA46&lpg=P...