No they didn't.
What they did is show the world how to create a marketing campaign.
They took it to the point when people thought that Apple invented 3g when iPhone 3g went out, when it was on market for almost 10 years, and it was an update to what everyone else had already.
iPhone was way behind Symbian and Windows mobile at date of launch.
It didn't even have multitasking...
Also, use some arguments instead of switching topic every reply.
