They made a real focus on tooling and it's been widely adopted.
In intellij it's as simple as turning on the option and creating a .ts file, the identically named js file is then dropped in the same directory (by default) and you just include that.
It's about 2 minutes from start to finish to setup.
Then it's a natural progression to using https://www.typescriptlang.org/docs/handbook/tsconfig-json.h...
I mean sure if you are going with a split bundle, hot code reloading and tree shaking via webpack then there is a high start cost but ts on it's own is rather fantastic.
vscode does the same thing as intellij if you want to try it without downloading intellij.