Already, Lever believes that the talent acquisition is everyone in the company's job. This idea will become even more mainstream. While recruiters are only getting more valuable as hiring becomes more important, everyone in the company will think of the suite of hiring products as part of the tools that they use to do their job, not as the recruiting team's tool. Just like every knowledge worker in a company thinks of email or calendar as a tool to help them do their job, we believe hiring will be so much a part of everyone's job that they think Lever is a tool for them.
As well, we predict that 5 years from now, every company will be developing long standing relationships with potential, current, and future employees at scale. Talent acquisition will be about predicting attrition and strategically modeling future hiring for a company, anticipating pipeline development well in advance. There is a great model for this—sales is a function that has mastered this already. It will be a revolution in the strategic importance of talent acquisition into a key operational function at every company.