The syntax was a bit confusing: T: Sync means (&T): Send and also (&T): Sync. T being Send or not doesn't affect the threadsafety of &T (Send is about transferring ownership which cannot happen with a &T).
You are correct to be confused about (&Cell<i32>) possibly being Sync, because the assumptions that were implied were wrong: when Sync talks about sharing a T, that can be entirely thought of as transferring a &T to another thread (aka Sending the &T). In this sense, sharing a &T between threads (as in, (&T): Sync) is the same as transferring a &&T to another thread, but the inner &T can be copied out so the original &T was also transferred (not just shared) between threads; that is to say, (&T): Sync is 100% equivalent to T: Sync.
Anyway, back to the example here, Cell<i32> is not Sync, so neither is &Cell<i32>, but M = Mutex<Cell<i32>> is Sync (this is a major reason Mutex exists in that form: allowing threadsafe shared mutation/manipulation of types that do not automatically support it), and thus &M is Sync too. Since MutexGuard<Cell<i32>> contains &M, it was thus automatically, incorrectly Sync.
For your second confusion, it is okay for &MutexGuard to be Sync, if MutexGuard itself is. The problem here was MutexGuard was Sync incorrectly in some cases. (MutexGuard is semantically just a fancy wrapper around a &mut T, and so should behave the same as that for traits like Send and Sync.)