Solving a problem doesn't always mean requiring something bullet-proof. Good enough can be enough. It won't stop some people from misleading with the truth, but a lot more people will be better informed than they are now, which is an important step.

> However, people don't seek out real news, they seek out confirmation of their existing beliefs so no amount of fair and accurate fact based reporting is going to change that, they'll still seek out whatever organization offers them confirmation of their biases whether it's called news or not.

Exactly, which is why factual standards are important to classify as proper journalism. They can still seek out their confirmation, but it will be more difficult to find it, and more difficult to convince others of their distorted realities.