As soon as I hit the page, every good thought I had about your service went down the tubes. It looks like you'll nickel and dime me around every corner. It's crazy complicated. Not to mention it seems expensive.
In my opinion, it should be $9 per month and you just get it all, done deal.
SECOND...
Are you eating your own dog food here? Why couldn't I find your feedback site for your site?
First question: What are the advantages of using this over uservoice.com?
They have a huge lead so I think you're gonna have to be a LOT better in some way if you want to catch up. Would love to see you highlight this difference on the homepage if you have a good one.
Also, this may just be me but the pricing page feels overwhelming and I'm not a big fan of ala carte pricing in general. Would prefer to see just 3-4 plans based on volume. But I noticed someone else here said the opposite, so this may just be me.
Or maybe just a lot different, create/discover a new niche in this area. Or, as many people preach, ignore your competitors.
"Idea Tagging"
Okay, the average user has no idea whatsoever of what you're trying to sell. He clicks for more information.
"Allow your users to tag ideas. Top tags are optionally displayed in a tag cloud widget you can drop into your layout."
Now there's more questions than answers.
I'd suggest that you'd keep in mind these two valid concepts:
- Design for people who don't read http://www.joelonsoftware.com/uibook/chapters/fog0000000062....
- You can't tell people anything http://habitatchronicles.com/2004/04/you-cant-tell-people-an...
After scanning for several seconds, I'm now aware that I can "Listen, react and retain". None of those are things I need to do right now, so away I click...
Now if you'd started off with saying something about the fact that you're for businesses and that you do customer feedback (instead of sort of whispering it up top), then we'd be getting somewhere. You see, my website might actually need to listen, react and retain stuff.
So yeah, it's pretty, and it gets a message across. Unfortunately the message it gets across is not parseable without some forknowledge of what your site does.
Here's a quick counterexample from a site I'm building right now:
Give that link 5 seconds, then come back here and let us know if you can tell what the site does.
And speaking of which, the biggest glaring issue with your site is that the "Support" link doesn't go to one of your own feedback sites. Why are you not using your own product? As a potential customer, the immediate answer that springs to mind is "because it's not good enough", and that's the last you'll see of me.
Kluster (http://www.kluster.com) took a stab at this game by turning branding/marketing processes into social games, not sure where they are at today with those initial products but that did seem to garner a lot of attention early on.
I don't think I would personally buy it because my brain does fine at the moment. I usually figure that if an idea is important enough, I'll read about it in my email enough to think about whether I should do it.
I do however think this is a good way to show to your customers that you care and are welcoming feedback. Keep at it, I think it will do good.
Why not something like "Your business can collect customer ideas, suggestions and feedback."
Can you fit a description of your product in one sentence somewhere on the landing page?
This web site needs a different Google Maps API key. A new key can be generated at http://code.google.com/apis/maps/.
My competitors (uservoice.com, ideascale.com, and a few others) charge a similar base fee, but they both have a tier-based pricing structure. I'm shooting for more of an a-la-carte model that lets my customers choose which features they want.
If, after a few months or so, I find that my pricing is too high, it's a lot easier to lower prices than raise them:).
Thanks again!
I personally wouldn't be so cavalier sounding about something as critical as pricing, but the best of luck to you.