Yes, but often much of this can happen largely as a consequence of your doing something else, and you may not realize it.

convince a market that it is good information

Which is just basic Marketing.

and then prevent your competitors and your clients from simply replicating your process

Which is also a common issue with startups in general. Good word of mouth can keep you ahead of competitors, and you can make it cheaper for clients to just pay you than it would be to do it themselves. All basic things.