I agree. They got subverted at one point by an organization they thought was helping them. Their overall catalog of advice is OK in that it's a lot of the stuff readers would hear from people they paid for IT or INFOSEC advice. Just free instead. A good example are the recommendations in this one for small, business owners that don't know anything about INFOSEC:
http://nvlpubs.nist.gov/nistpubs/ir/2016/NIST.IR.7621r1.pdf
DISA has the "STIG's" for security configuration:
http://iase.disa.mil/stigs/Pages/index.aspx
The NSA themselves, the Information Assurance Directorate, had guides on hardening various things. There's one for deploying Chrome in the link below that also references STIG on Chrome:
https://www.iad.gov/iad/library/ia-guidance/security-configu...
It would be straight-forward for INFOSEC people to vet the NIST or STIG guides for content accuracy then host that copy on their own sites. Or produce similar guides as some do. Just important to target them at people of low knowledge or competence so they know exactly what they need to do. It's them whose hardware will become part of the next DDOS due to configuration error.