There really aren't any good trick to it-- it's just a matter of finding a good vantage point and watching each driver go by. You're supposed to note the color of the belt (black) and the color of the driver's shirt before pulling the car over. As you'd imagine, fatigue comes quickly-- I never did more than an hour or two at a time. (I still have no idea how the highway patrollmen can it all day, every day without losing their minds.)
NHTSA provides substantial grant funding for traffic-safety enforcement, conditional on the department's enforcement statistics for a particular set of safety-oriented violations, especially seatbelts. The brass encouraged us to take a minimum number of enforcement actions to maximize the chances of having the grant expanded. (It paid a for substantial chunk of our salaries and offered regular 1 1/2 overtime.)