Atlassian's product range today includes unstructured (Confluence) and structured (JIRA) products.
Trello fits right in the middle. It has a myriad of use-cases[1] and is loved by the millions who use it daily.
[1] - https://trello.com/inspiration
Scott, CEO Atlassian
AWS applies the same trick with some startups in China (like they did with us) and I guess Silicon Valley as well. Bunch of free credits, free for a year. After you have your infrastructure with them it will be hard to switch to somebody else.
If we have built a product that is a (we think) great fit to the Atlassian customer base, who would we speak to in order to create a partnering arrangement with Atlassian? Does Atlassian do such business partnering arrangements?
It's not an addon for an Atlassian product so does not seem to fit to the Atlassian marketplace.
I would have thought that making business connections on HN is just exactly the right thing to be doing.....
My guess is they'll keep Trello running for a while as-is, and slowly rework it to become "JIRA Lite". It will likely have Trello-like functionality with JIRA branding, and some sort of migration path to the heavier JIRA for companies that have grown a lot.
Except for when you run into a bug that requires disabling of the Hipchat integration with Confluence... You'd think a company could make its own products work together better.
Slack has more speed, better integrations, better search, reliability. (For example, getting notifications on iOS.
I hate HipChat. Apologies to those that love it, but it's likely you never used both side-by-side during normal working days to compare.
So if Atlassian tried to put their mark on Trello, I have little confidence that it will still be Trello.
HipChat is certainly not perfect, but I don't agree about Slack being faster. It definitely has its issues.
Also, the might include it or leave it separate. They might even include it and still keep it a great product.